六、综合填空(共10小题,每小题1分,满分10分)
Everybody knows that meituan is yellow and eleme is blue. Most of us can name companies and their own brand (品牌) colours. What we may not know about is the science behind these 1. (company) choices of these colours.
Colour psychology (心理学) is the study of how colours influence people's moods, actions, and decision-making. In fact, studies have shown that around 90 per cent of people spend money depending on colours and looks. Because of this, companies use colours 2. (influence) how we feel about 3. (they) products (产品). For example, it's usual that white 4. (use) in many tech (科技) products: It looks simple and clean. At 5. same time, cosmetics (化妆品) companies prefer colours 6. purple, black or pink that represent love, comfort and romance. Companies often choose active colours that make you buy right now. Red, for example, is a high-energy, exciting colour that makes people take action 7. (easy). Studies show that customers (顾客) 8. (prefer) brands that they know. Then those with a proper colour plan, such as LEGO, are likely to perform (表现) more strongly on the market.
Businesses also have to think about the special customers. Research has shown that men and women like different colours. Men prefer blue, green and black 9. women like purple and pink.
All these show that 10. (success) companies have used the art of colour psychology. It may seem unimportant, but their choice of colours has a great influence on the spending habits of customers.

七、阅读下面短文,回答短文后的问题(共4小题;1—3题每小题2分,第4题3分,满分9分)
Many traditional woodcut prints (木刻版画) are either black and white or simple in colour, but reduction woodcut prints (绝版木刻版画) can show rich colours.
The reduction woodcut uses one piece of wood to make a colourful artwork. The artist cuts and prints different layers (层) in order on the same piece of wood.
Leng Guangmian, 40, is a reduction woodcut artist. Leng started learning it in 2003. He said that making reduction woodcut prints is just like an adventure (冒险). “Every time we cut on the wood and then print, we never know what it will be like in the end.” As he sees beautiful patterns (图案) layer by layer, he only gets more excited, added Leng.
But finishing such a work is not easy. He said that before cutting, he needs to plan for the whole print and choose colours for different layers. A big print usually takes months to finish.
Leng wants his artwork to show both great woodcutting skills and the culture and life in Pu'er.
“For my works, there are two themes: Tea Horse Road, because Pu'er is one of the starting places of that road; and disappearing (正在消失的) villages,” Leng said. “Many old villages in Pu'er need rebuilding, so I want to make people remember their beauty before they are gone.”
Leng Guangmian is now getting more people to know about the reduction woodcut. He trains farmers in Pu'er and brings the art into schools. To make students understand and learn the art quickly, he even thought of a new idea of cardboard printing. “By using a small cardboard and making it simpler with three to five colours, students can get the beauty of the art,” Leng said.
前3题每题的答案不超过10个词,第4题的答案词数不限。
1. How are reduction woodcut prints different from traditional ones?
2. What are the two themes in Leng Guangmian's works?
3. What does the underlined word “they” refer to in Paragraph 5?
4. Do you think schools should offer courses on traditional Chinese art? Why?